By: Meridian Beverly Hills Investment & Legal Group
In the fast-paced world of modern business, change is inevitable. Whether spurred by technological advancements, market shifts, or organizational restructuring, leaders must navigate these transitions effectively to maintain team morale and productivity. In her book, The Future-Forward CEO: Embracing Change in the Digital Age, Dr. Sarah Sun Liew shares key insights into how leaders can harness influence to guide their teams through times of uncertainty. This article explores essential strategies for managing change, with a focus on clear communication, providing support, and actively involving team members in the change process.

Photo Courtesy: Meridian Beverly Hills Investment & Legal Group
The Nature of Change in Business
Change has become a constant in today’s business environment, presenting challenges driven by rapid advancements, shifting customer expectations, and evolving market demands. In this context, effective change management has become a crucial skill for leaders. Dr. Liew emphasizes that while authority can enforce compliance, influence is necessary for inspiring commitment and fostering adaptability within a team.
Successfully navigating change requires a blend of leadership qualities that can reassure, motivate, and guide teams through uncertainty. Leaders who master the art of influence create an environment where change is embraced as an opportunity rather than feared as a disruption.

Photo Courtesy: Meridian Beverly Hills Investment & Legal Group
Clear Communication: The Foundation of Effective Change Management
Clear and consistent communication is fundamental to guiding teams through change. Leaders who communicate effectively can reduce uncertainty, build trust, and help team members understand the rationale and direction behind a transition.
- Articulating the Vision and Purpose: When introducing change, leaders should clearly communicate the vision and purpose behind it. This involves explaining why the change is necessary, what goals it aims to achieve, and how it aligns with the organization’s overall mission. Dr. Liew highlights that a well-articulated vision helps team members understand the bigger picture and see how their efforts align with organizational objectives.
- Providing Regular Updates: Transitions can create anxiety and speculation within teams. To address these concerns, leaders should provide regular updates on the progress and phases of the change process. Transparent communication clarifies uncertainties, dispels rumors, and keeps everyone informed of developments and next steps.
- Encouraging Open Dialogue: Leaders should create a culture where team members feel comfortable asking questions and sharing their concerns. Open dialogue allows leaders to address issues proactively, gather valuable feedback, and demonstrate responsiveness. This approach not only builds trust but also allows leaders to identify potential challenges and opportunities earlier in the process.
Providing Support: Building Resilience and Confidence
Support is crucial in helping team members navigate change. Leaders who offer both emotional and practical support can enhance their team’s resilience and confidence throughout a transition.
- Offering Emotional Support: Change can be emotionally challenging for team members. Leaders should provide emotional support by acknowledging the difficulties and validating their team’s feelings. Dr. Liew suggests that empathetic leadership fosters a supportive environment where team members feel understood and valued.
- Providing Resources and Training: Practical support involves equipping team members with the resources and training they need to adapt. Leaders should ensure that their teams have access to the necessary tools, information, and skills to perform effectively in the new environment. This kind of support reduces resistance to change and enhances the team’s ability to embrace new processes.
- Encouraging Flexibility and Adaptability: Leaders should promote a growth mindset by encouraging flexibility and adaptability. This involves helping team members see change as an opportunity for learning and development. Dr. Liew emphasizes that leaders who model resilience and adaptability set a positive example for their teams, fostering a culture of continuous learning.
Involving Team Members: Fostering Engagement and Ownership
Involving team members in the change process promotes engagement and fosters a sense of ownership. When team members actively participate in shaping change, they are more likely to feel invested in the outcome and motivated to contribute to the success of the initiative.
- Soliciting Input and Feedback: Leaders should actively seek team input regarding the change process. By involving team members in decision-making and problem-solving, leaders demonstrate respect for their perspectives and expertise. This approach enhances buy-in and often leads to better solutions and strategies.
- Empowering Team Members: Providing opportunities for team members to take on new responsibilities during change processes builds confidence and engagement. Leaders who delegate tasks and empower their team to lead parts of the change initiative foster a sense of accountability and involvement.
- Recognizing and Celebrating Contributions: Acknowledging and celebrating team contributions during times of change reinforces commitment and motivation. Leaders should take time to recognize the efforts and achievements of their teams, whether through formal recognition or simple expressions of gratitude, to show appreciation and maintain morale.
Leveraging Influence for Successful Change Management
In The Future-Forward CEO, Dr. Liew emphasizes that influence is a powerful tool in guiding teams through change. Leaders who effectively leverage influence can maintain commitment and adaptability by:
- Building Strong Relationships: Influence is built on relationships rooted in trust and respect. Leaders who invest in developing positive relationships with their team members can better guide them through transitions. These relationships enable leaders to communicate persuasively, provide genuine support, and involve team members in a collaborative approach to change.
- Demonstrating Credibility and Integrity: Credibility and integrity are essential in gaining influence. Leaders who consistently demonstrate reliability and ethical behavior build trust and foster the support of their team members. Dr. Liew highlights that trust in a leader’s intentions can lead to smoother transitions and greater team cohesion.
- Being a Role Model: Leaders who model the behaviors and attitudes they wish to see in their teams are more effective in influencing positive change. Embracing change with a proactive and optimistic attitude sets a powerful example, encouraging similar responses from team members.
- Adapting Leadership Style: Different scenarios may require different leadership approaches. Leaders should be adaptable, tailoring their influence strategies to suit the unique needs of their team and the nature of the change. Flexibility in leadership style ensures that the approach aligns with both the organizational and team dynamics.
Dr. Sarah Sun Liew’s Insights

Photo Courtesy: Meridian Beverly Hills Investment & Legal Group
In The Future-Forward CEO: Embracing Change in the Digital Age, Dr. Sarah Sun Liew provides comprehensive insights into using influence to manage change effectively. She emphasizes that influence, rather than authority, is essential for inspiring commitment, fostering resilience, and driving engagement during transitions. Leaders who master the art of influence create an environment where change is welcomed as an opportunity for growth.
Dr. Liew’s work, celebrated for its depth and relevance, has been featured in over 500 global publications, including The Wall Street Journal, Yahoo Finance, and Fox News. Recognized for her contributions to leadership and influence, she has received accolades that celebrate her innovative approaches to fostering resilience and ethical leadership.
Dr. Liew was awarded the Menorah of Peace Award from The Institute of Noahide Code in 2023, honoring her dedication to promoting peace and ethical leadership. Additionally, she was recognized as one of the “Top 15 Entrepreneurs Shaping the Business World” by International Business Times, celebrating her impactful contributions in real estate and financial technology.
Media Presence and Engagement
Dr. Liew extends her influence through regular contributions to major media outlets, sharing insights on navigating change and influence-driven leadership. Collaborations with CEO Weekly, Los Angeles Wire, and Voyage New York allow her to reach a global audience, encouraging leaders to adopt influence-based approaches to managing change. Her media presence underscores her dedication to promoting positive, values-driven leadership.
Conclusion
Navigating change effectively is an essential skill for modern leaders, as highlighted in Dr. Sarah Sun Liew’s The Future-Forward CEO: Embracing Change in the Digital Age. By leveraging influence through clear communication, offering support, and involving team members in the change process, leaders can guide their teams through uncertainty and achieve successful outcomes.
Rather than relying on authority alone, leaders who use influence can inspire commitment, foster resilience, and encourage engagement during times of transition. Mastering influence as a tool for managing change enables leaders to create a dynamic and positive environment where change is embraced as a path to growth and innovation. As organizations continue to face evolving challenges and opportunities, the ability to guide teams through change confidently will be crucial to effective leadership.
Published by: Holy Minoza