If there is one very important realization that the pandemic cemented in the minds of countless entrepreneurs across the globe, it is that businesses that are not prepared to leverage the present generation’s widely used technologies will eventually fold. The pandemic forced many big companies to permanent closure and many others to file for bankruptcy. Most of these brands have been around for numerous decades, including JCPenney, Lord and Taylor, Neiman Marcus, Pier 1, Stein Mart, GNC, and Brooks Brothers, among others. Still, it took only one global health crisis to compel them to raise the white flag. Marketing and branding specialist Daniel Kivo believes these large companies could have been saved with the right strategies, openness to embracing change, and the willingness to leverage existing technologies.
Evidently, the companies that thrived even during the pandemic were those that had a very strong online presence, from Amazon to Alibaba, Apple, Microsoft, Tesla, Facebook, Nvidia, PayPal, and T-Mobile, to mention a few. The common denominator among all these big industry players was their strong ability to leverage today’s most high-end technologies to advance their businesses. For Daniel Kivo, building businesses that last and stand the test of time is a combination between strategic leadership and tapping into the powerful reach of online platforms that automatically expands any company’s influence.
As someone who consistently studies what makes brands last, work, and generates loyalty among consumers, Daniel has seen the best and the worst practices of so many companies, both big and small. At the end of the day, being able to empower his clients to identify and pursue a niche where they can grow and excel is something that he takes very seriously. His wealth of experience working with various companies throughout the course of his colorful career, including the significant amount of time he spent handling HR work while serving his country in the military, has taught him to identify the strengths of each brand and how they can be leveraged to make a strong product or service.
Whenever he helps his clients create a strong brand, Daniel Kivo brings all of his experiences with him and looks at each angle from different lenses. Best known for his drive, enthusiasm, and initiative, he has the unique ability to bring out the best in every brand. Also admired for his capacity to work exceptionally well under pressure, he never fails to steadily provide his clients with quick and accurate results. Empowering his clients to acquire the same abilities is also something that he finds very satisfying.
Today, Daniel Kivo is the owner of his own thriving company, Hire VA Now. It is a business that connects entrepreneurs with the top 1% of virtual assistants in digital marketing, eCommerce, and web development, to name a few. His team has successfully simplified the hiring process for many of their clients as Hire VA Now takes care of the complex screening process, which aims to get only the best of the best in the industry.
“Honesty, integrity, ethics and superlative customer experience have always been the four professional cornerstones of my success,” Daniel Kivo shared.
He completed his Bachelor of Science in Communication at Vanguard University in Costa Mesa, California. He finished his Master of Science in Human Resources from Claremont Graduate University in Claremont, California. At present, he is handling the marketing services of Authority Titans, one of the country’s leading PR and marketing firms in the country today.