Magento 2: The Future of Ecommerce with MGT Commerce

San Francisco Post Staff on January 29, 2024

Image Commercially Licensed from: Unsplash

In the dynamic world of ecommerce, Magento 2 stands out as a revolutionary platform, offering businesses the tools and features they need to create, manage, and optimize their online stores. With its robust functionality and flexibility, Magento 2, supported by MGT Commerce’s expert hosting solutions, is reshaping the digital commerce landscape.

Magento 2: An Overview

Magento 2, the latest iteration of the Magento ecommerce platform, brings many new features and optimizations. It’s designed to provide businesses with a more powerful, user-friendly, and scalable ecommerce solution. Magento 2 offers enhanced performance, streamlined checkout processes, and a more intuitive admin interface, making it a preferred choice for merchants worldwide.

MGT Commerce, recognizing the potential of Magento 2, offers specialized hosting services that maximize the platform’s capabilities.

Adobe’s Influence on Magento 2

Since Adobe acquired Magento, the platform has been rebranded as Adobe Commerce, integrating it seamlessly into the Adobe Experience Cloud. This integration offers users an expanded range of tools for managing their e-commerce operations, from inventory management to customer analytics. Adobe Commerce and Magento 2 continue to evolve, offering businesses a comprehensive solution for their e-commerce needs.

Hosting Magento 2 with MGT Commerce

Choosing the right hosting provider is crucial for maximizing the potential of Magento 2. MGT Commerce offers optimized hosting solutions specifically designed for Magento 2 sites. Their hosting services ensure that Magento 2 stores are fast, secure, and scalable, catering to the needs of both small businesses and large enterprises.

Optimizing Magento 2 Performance

Performance optimization is key in ecommerce, and Magento 2 is no exception. MGT Commerce employs advanced server management techniques to ensure that Magento 2 sites run at peak performance. This includes custom server configurations and the ability to handle large volumes of inventory data, ensuring that Magento 2 stores are always fast and responsive.

Security: A Top Priority

Security is paramount for any online store, and Magento 2 has its share of security concerns. MGT Commerce addresses these concerns by implementing robust security measures, including regular patches and compliance checks, to ensure that Magento 2 sites are secure from threats. Their dedicated hosting plans come with dedicated IPs, further enhancing the security and reliability of Magento 2 stores.

The Flexibility of Magento 2

One of the standout features of Magento 2 is its flexibility. The platform allows for extensive customization, enabling businesses to create a unique online store that reflects their brand and meets their specific needs. Magento 2’s open-source nature, supported by a vast community of developers, means that new extensions and tools are always available to extend its functionality.

MGT Commerce: A Trusted Magento 2 Partner

MGT Commerce has established itself as a trusted partner for businesses looking to leverage the power of Magento 2. Their deep understanding of the platform, combined with their commitment to providing top-notch hosting services, makes them an ideal choice for businesses seeking to optimize their Magento 2 sites.

Magento 2 and the Future of Ecommerce

As e-commerce continues to evolve, Magento 2 remains at the forefront, continually introducing new features and integrations. With the backing of Adobe and the support of hosting companies like MGT Commerce, Magento 2 is well-positioned to remain a leading e-commerce platform for years to come.

Conclusion: The Future of E-Commerce with Magento and MGT Commerce

As the e-commerce landscape continues to grow and change, the partnership between Magento and MGT Commerce is well-positioned to lead the way. Their combined strengths in offering a scalable, customizable, and community-supported platform and expert hosting services make them an ideal choice for businesses looking to thrive in the digital marketplace.

Whether through the Community Edition or other Magento products, this partnership is set to continue driving innovation and success in e-commerce.

Frequently Asked Questions

What is Magento 2?

Magento 2 is the latest version of the Magento e-commerce platform, offering advanced features and improved performance for creating and managing online stores. It’s designed to provide businesses with a scalable, user-friendly, and customizable solution for their e-commerce needs.

Is Magento 2 free to use?

Magento 2 offers a free Open Source version that users can download and use. However, there are costs associated with hosting, developing, and adding certain functionalities.

Is Magento 2 a good platform?

Magento 2 is considered a robust and flexible platform for e-commerce, well-suited for businesses seeking a scalable, feature-rich solution. Its extensive customization options and strong community support make it popular among merchants.

Is Magento 2 the same as Adobe Commerce?

Adobe Commerce is the commercial version of Magento 2, offering additional features and support. While both are part of the same ecosystem, Adobe Commerce includes more advanced tools and integrations primarily aimed at larger businesses.

Published by: Nelly Chavez

How Zakeke is Paving the Way for the Future of E-commerce

San Francisco Post Staff on September 23, 2022

E-commerce is booming. Recent reports predict that the US e-commerce market alone will hit $875 billion in sales by the end of 2022. For retailers, this means there is enormous potential for online sales, but it also means there is considerable competition.

To attract e-commerce shoppers and convert them to buyers, retailers need something to help them stand out. Zakeke is a company that helps retailers do just that, providing the tools that transform e-commerce experiences from ordinary to extraordinary.

“Technology has come a long way since the appearance of e-commerce, but there are still issues that need to be addressed,” says Angelo Coletta, CEO and Founder of Zakeke. “The improved capability that is becoming available with 3D technology and augmented reality (AR) is now giving retailers the ability to bridge the gap between customers and a fulfilling online shopping experience.”

Angelo founded Zakeke in 2017 to assist retailers in their efforts to leverage the power of new technology for reaching and retaining online customers.

“Online shopping simplifies so many things,” Angelo explains. “It puts a world of products at our fingertips, allowing us to purchase essentially anything we want with the click of a button. Still, shoppers cannot fully experience the products that they are finding online before putting the money down.”

As Angelo sees it, the biggest problem with the current state of e-commerce is the disconnect between customers and the products that they are purchasing.

“E-commerce has never been able to completely replicate the personal experience of browsing a brick-and-mortar store,” Angelo says. “This is where emerging 3D and AR technology can dramatically improve the online shopping experience. That is the power that Zakeke brings to retailers.”

Innovating the online shopping experience

One of Zakeke’s many success stories involves the French company Flex Arcade, which manufactures and sells arcade cabinets that echo the style of the golden age of video games. Flex Arcade offers its customers countless customization options for a product that is very visual. Its primary challenges in the area of e-commerce was empowering customers to design a unique product and visualize how it would ultimately look in a 3D environment.

Flex Arcade overcame the challenge by using Zakeke’s 3D Configurator to dramatically reduce the amount of manual work its employees were doing, as well as to deliver to its customers an unprecedented visual shopping experience.

“The realistic 3D models and the augmented reality function provided by the Zakeke platform allowed customers to see the configured product in detail and in the place where it would ultimately be used,” Angelo explains. “For something like a custom arcade cabinet, seeing it in its intended environment is essential. 3D Visualization allows customers to get in touch with the product, exactly as it happens in a store.”

Integrating Zakeke’s tools into its online shopping environment allowed Flex Arcade to not only cut down on its workload, but also to increase sales.

Increasing the number of online conversions

Flex Arcade’s experience is not unique, however. Recent research shows that augmented reality boosts online shopping sales by up to 200 percent.

“The modern consumer — particularly millennials and Gen Z — prefer shopping on sites that replace physical interactions with more engaging virtual experiences,” Angelo says. “Online retailers that provide 3D visualizations of products and augmented reality meet the new expectations and subsequently win the customer’s business.”

Regardless of the business or its target market, the technology that Zakeke makes available provides three game-changing benefits. First, it increases shopper confidence. Online customers are not just shopping; they are researching. 3D visualizations and augmented reality allow shoppers to envision how a product would fit in their home, moving them one step closer to a confident purchase. Research shows that conversion rates increase by up to 94 percent when shoppers engage with AR.

Another issue that Zakeke’s technology addresses is the increase in customer returns resulting from online shopping, which is a big problem for online retailers. One of the primary reasons online shoppers give for returning goods is that the product they received did not match the description they found online.

“The product return problem can easily be solved with the use of Visual Customization, AR and 3D visualization,” says Angelo. “AR, for instance, offers virtual try-on and product demos, providing shoppers with an opportunity to try before they buy. As a result, customers can make more informed buying decisions, reducing the high customer return rates and the impact of returns on carbon emissions, globally, together with brands sustainability.”

Until recently, cutting edge tech like Visual Customizers, 3D visualization and AR was something only an elite few online retailers could provide for their customers. Zakeke changes that. It is paving the way for a new era in e-commerce and opening the doors for any business to excel in the online space.

E-commerce, Technology, and Natural-Based Products Is Unified Brand Lab’s Recipe For Success

San Francisco Post Staff on June 17, 2022

There is a leading e-commerce platform that is on its way to dominating the world today, and that is Unified Brand Lab. When asked what makes them an e-commerce company to watch out for this year, the answers are right in front of you: e-commerce, technology, and natural-based products.

Founded by partners with more than a decade of e-commerce and technology experience, Unified Brand Lab is powered by its proprietary technology platform. They have created their own e-commerce ecosystem to scale brands and achieve profitability targets through data analysis, strategic customer acquisition, and supply chain management.

This in-house technology platform effectively tracks, manages, and optimizes campaign profitability. The platform provides Unified’s brands with the right data and insights to maximize revenue and gross margin within a fast-moving e-commerce landscape of natural-based products, making it accessible for anyone, anywhere.

Because of this powerful and revolutionary platform, Unified Brand Lab has been building not only world-class but also profitable brands powering US-based and international consumers in the dietary supplement and natural health products market. Not only that, but they have also enabled and implemented a multi-currency program in USD, Euro, and GBP, which shows their growing international market.

For Unified Brand Lab, when growing specific e-commerce brands, it’s important to mitigate risk. With their powerful technology and a team dedicated to fraud prevention, chargeback mitigation, and refund rate optimization, they can detect unwanted e-commerce issues.

In the e-commerce world, there is little margin for error, so their platform routes and tracks each product to its final destination for a timely delivery. They take pride in their hands-on customer service to provide consumers with excellent quality care, along with optimizing the brand’s retention rate.

For Unified Brand Lab, supply chain management is key, and they have since source and supply 100% natural high-quality, lab-tested products.

Moreover, there is complete management of all technical operations that drive customer acquisition campaigns, including both front-end and back-end development. Through data, the business optimizes all key performance indicators required in an e-commerce business, including but not limited to, conversion rates, retention rates, and lifetime value of customers.

Since 2015, Unified Brand Lab has been creating brands that span from beauty, essential oils, CBD or cannabidiol, weight loss, and male enhancement supplements. The successful brands they have launched include Nature’s Exclusive CBD, Body Performa, Bellera Skin, Real Oil, Maxx Men’s Nutrition, among many others.

Today, Unified Brand Lab has made a name for itself as a powerful e-commerce platform building world-class, profitable brands taking over the US and a few international markets. Soon enough, it will expand to a more potentially huge market on its way to taking over the ecommerce world.

To learn more, visit Unified Brand Lab on their website.

Tag: e-commerce