By Hariom Tatsat, VP at an Investment Bank in New York and Author of “Machine Learning & Data Science Blueprints for Finance”

Artificial Intelligence (AI) has been touted as the next big thing in asset management, promising a new era of efficiency and insights. With a unique blend of Natural Language Processing (NLP) and machine learning technologies, the financial sector is on the cusp of a transformative change.

AI Minimizes Human Error in Research

Let’s face it: human error is inevitable when financial analysts have to comb through vast amounts of unstructured data from news outlets, social media, and regulatory filings. The sheer volume and speed at which new information is generated make it nearly impossible to maintain accuracy manually.

NLP: The Game Changer in Asset Management

NLP (Natural Language Processing), a subset of AI, has been revolutionary in this context. By automating the analysis of text data, NLP minimizes human errors and enables analysts to concentrate on strategic decision-making. When coupled with Automated Machine Learning (AutoML), the process becomes not only faster but also significantly more accurate.

Big Data and Business Analytics

Big Data has been a buzzword for a while, but what does it mean in the context of asset management? It involves sifting through enormous volumes of structured and unstructured data to glean actionable insights. The power of NLP comes into play here. It can efficiently categorize and analyze unstructured data, converting it into a format that’s understandable and actionable for financial analysts.

The New Paradigms in Investment Research

AI and machine learning technologies have the power to provide a more holistic view of investment opportunities by analyzing a multitude of factors that are often overlooked. For instance, AI can perform sentiment and relevance analyses on a company’s reputation, consumer sentiment, and even undisclosed factors like employee diversity, which can significantly impact stock prices.

Portfolio Construction Reimagined

The traditional ways of portfolio construction are becoming increasingly obsolete. With the advanced analytics provided by AI, data scientists can build predictive models based on historical events such as market crashes, trade wars, or natural disasters. This allows asset managers to anticipate market changes and adjust strategies accordingly.

Expert Opinion: The Balancing Act

As exciting as these developments are, they come with their own set of challenges, including ethical and regulatory considerations. The industry is grappling with questions about data privacy, the ethical use of AI, and the need for appropriate regulations.

The Way Forward

It’s clear that AI and NLP are not just buzzwords but essential technologies that will shape the future of asset management. By leveraging these tools, asset managers can minimize risks, maximize returns, and redefine the future of investment.

For those interested in diving deeper into the intricate relationship between finance and machine learning, Hariom Tatsat’s book is a must-read. It serves as a comprehensive guide that covers everything from basic algorithms to advanced predictive models in finance. The book provides real-world examples and outlines best practices for implementing machine learning solutions in financial institutions.

To learn more about Hariom Tatsat, click here

In a significant move to advance digital education in Azerbaijan, the Innovation and Digital Development Agency, under the sponsorship of “PAŞA Holding” Companies Group, has announced a partnership with the globally renowned educational network, “Holberton School.”

Holberton School, known for its excellence in computer science and software engineering education, is set to launch a new educational program in Azerbaijan. Operating from Silicon Valley, Holberton School is renowned for its high-quality technological programs and innovative, hands-on teaching methodologies in the field of Information and Communication Technology (ICT).

This partnership is a game-changer for individuals in Azerbaijan aspiring to gain expertise in ICT. The program is open to anyone aged 18 and above, aiming to provide a unique and effective learning experience. Holberton School’s distinctive approach to education emphasizes peer-to-peer learning, offering students the opportunity to collaborate and engage in teamwork. 

The application process will be conducted online through the official website, where prospective students will be given a three-step assignment. In the final stage, candidates will undergo interviews with Holberton representatives. Unlike traditional educational programs, this selection process places more emphasis on evaluating candidates’ logical and analytical thinking abilities rather than their existing computer science or programming skills. Proficiency in the English language is a requirement, as the entire selection process will be conducted in English.

A total of 60 successful candidates will be granted the opportunity to participate in the program, receiving full scholarships for their education. Throughout the program, classes will be conducted in a full-time format, from 9:00 AM to 6:00 PM daily.

In the initial nine months, students will acquire fundamental skills in computer science. Afterward, they can choose to work as junior software engineers or specialize in one of six fields offered by Holberton School, including Machine Learning, Augmented and Virtual Reality, Low-level Programming and Algorithms, Full Stack, Front-end, and Back-end Programming.

The application deadline for this unique opportunity is September 28, 2023. Classes are set to commence in October 2023.

This partnership between Innovation and Digital Development Agency and Holberton School signifies a significant step toward nurturing the next generation of digital leaders in Azerbaijan, ensuring they receive world-class education and resources to excel in the ever-evolving field of ICT.

In today’s digital age, where every click, scroll, and tap leaves behind a data trail, the advertising landscape has undergone a major transformation. At the heart of this revolution lies the intricate and dynamic world of ad tech – an industry that has redefined how businesses connect with their target audiences. As we stand at the crossroads of creativity, technology, and consumer behavior, understanding the nuances of the ad tech industry has never been more crucial.

The ad tech industry has become fundamental in digital marketing strategies. It encompasses a vast ecosystem of platforms, software, and tools designed to optimize and streamline the entire advertising process, from ad creation and placement to performance tracking and analysis.  From the early days of static banner ads to today’s hyper-targeted video-based programmatic campaigns, ad tech has continuously pushed the boundaries of what’s possible.

We had a chance to interview Truvid’s leadership team, a leading Video Adtech platform, that enables publishers and content creators to effectively work together to deliver superior video experiences. 

In today’s interview, we talked to Aviv Seri, Head of Media at Truvid.

Can you describe what Truvid’s main mission is?

Truvid’s video platform enables publishers to consume, deliver, and monetize quality video experiences.

Truvid’s technology solution delivers “unmatched video experiences.” Could you elaborate on the ways you and your team ensure Publishers are shaping these exceptional experiences for end-users?

It’s all about relevant content, the user’s eyes are already automatically drawn to video on a site, and we specialize in video – the hard part is to maintain their attention.

The key to delivering the best possible video experiences is relevant content for the user so that they are genuinely interested in the video content presented and as a result remain longer on the site.

Could you share an example of a challenging situation your team has faced while driving the growth of Truvid and how you overcame it?

 As publishers know, the digital landscape is constantly evolving, and this includes regulations around user data privacy. We faced a significant challenge when new privacy regulations were introduced that impacted how we could collect, use, and share user data to optimize video experiences and monetization.

To overcome this challenge, we collaborated with publishers to understand their concerns and to develop tailored solutions that met their needs while respecting privacy regulations.

 By enhancing our data privacy practices and deepening our collaboration with publishers, we achieved compliance and also strengthened the trust between Truvid and our valued partners.

Another challenge is the shift in preferred content consumption. Our platform was designed to offer quality video experiences, but we noticed a growing trend towards shorter-form content and mobile consumption.

To address this, we undertook a content partnership strategy revamp. We strategically chose our content creation partners to develop shorter, engaging video formats that were tailored for mobile consumption and suited short form video formats.

In the rapidly evolving tech landscape, how do you balance staying ahead of the curve with maintaining a consistently good user experience? 

The synergy between publishers, content creators, and Truvid is at the core of delivering exceptional video experiences. Publishers bring a deep understanding of their audience’s preferences and content needs. 

Truvid acts as the vital bridge that connects these publishers to content creators. Our platform empowers publishers to seamlessly consume, manage, and distribute high-quality video content and choose from our wide variety of content options.

Looking ahead, what trends do you foresee shaping the video short-for landscape, and how do you think Truvid will adapt to this evolving landscape?

Personalization is a significant trend that’s expected to shape the future of video content consumption. With the high volume of content available, viewers are seeking tailored recommendations that align with their interests and preferences. Perhaps, Truvid will adapt using AI to customize content and video experiences to specific audiences. 

Adtech is a volatile space. Can you discuss a time when your team needed to pivot or innovate to address changing user needs or industry demands?

A notable challenge we encountered was ad fatigue – viewers becoming overwhelmed or frustrated by excessive advertising. With this in mind, we shifted Truvid’s emphasis onto content partnerships that would enhance a user’s experience. Recognizing the crucial role that content plays in shaping viewer engagement, we have strategically forged alliances with both publishers and content creators to curate a dynamic and diverse video ecosystem.

By fostering strong relationships with publishers, we gain insights into their audience’s preferences, content gaps, and emerging trends. This, in turn, informs our engagement with content creators, enabling them to craft videos that are aligned with the desires of the viewers.

In today’s data-driven world, the role of a Data Analytics Project Manager is more crucial than ever before. With the exponential growth of data and the increasing demand for insights, these professionals play a pivotal role in translating raw data into actionable strategies. Among these talented individuals, one name stands out—Srinath, who excels in the dynamic field of data analytics.

The Journey Begins:

Srinath embarked on their career journey with a passion for data and a fascination with extracting meaningful insights from data. Armed with a degree in electrical and computer science and a knack for problem-solving, they quickly found their niche in the world of data analytics. Their career began as a programmer, where they honed their skills in data manipulation, statistical analysis, and data visualization.

The Rise to Project Management:

As Srinath progressed in his career, he realized his true calling lay in orchestrating data analytics projects. His ability to communicate complex data concepts to non-technical stakeholders and their knack for keeping projects on track made him a natural fit for the role of a Data Analytics Project manager.

In his role as a Data Analytics Project Manager, Srinath has successfully led numerous projects, ranging from business intelligence dashboards, predictive analytics models and speech analytics. His skill in communicating between technical teams and business stakeholders has been crucial in delivering projects that bring real business benefits.

Key Responsibilities and Achievements:

As a Data Analytics Project Manager, Srinath is responsible for various critical tasks:

• Project Planning and Strategy: Srinath excels at developing project plans, setting realistic timelines, and defining clear project objectives. He understands that a well-thought-out strategy is the foundation of a successful analytics project.
• Team Coordination: Managing cross-functional teams between various time zones of data analysts, data scientists, and software developers, Srinath ensures that everyone is aligned and working cohesively toward project goals.
• Stakeholder Engagement: One of Srinath’s standout qualities is their ability to communicate complex data findings to non-technical stakeholders. He facilitates a deep understanding of the insights generated, empowering decision-makers to make informed choices.
• Risk Management: He has an innate talent for identifying potential roadblocks and devising contingency plans to keep projects on track. His foresight ensures that projects are delivered on time and within budget.
• Continuous Improvement: Srinath is committed to staying at the forefront of data analytics trends. He regularly invests in professional development to bring the latest tools and techniques to his team, ensuring that his projects remain cutting-edge.

Impacting the Bottom Line:

Srinath’s exceptional skills and dedication to their role have not gone unnoticed. Their ability to translate data into actionable insights has led to significant improvements in the organizations they’ve worked with, including Space/Aerospace/Healthcare and many more. Whether it’s optimizing marketing strategies, predicting customer behavior, or streamlining operations, Srinath has consistently contributed to boosting the bottom line.

A Role Model for Aspiring Data Analytics Professionals:

Beyond their technical prowess, Srinath serves as an inspiration to those looking to carve a path in the world of data analytics. He demonstrated that a strong foundation in data science, coupled with effective project management skills, can lead to a rewarding and impactful career.

His journey from a programmer to a Data Analytics Project Manager exemplifies the possibilities that exist within this dynamic field. Srinath’s success story underscores the importance of continuous learning, adaptability, and a passion for transforming data into meaningful insights.

Conclusion:

In the realm of data analytics, leaders like Srinath are the unsung heroes who ensure that data doesn’t remain just numbers but becomes a driving force for informed decision-making. Their remarkable ability to manage projects, communicate effectively, and deliver tangible results make them invaluable assets to any organization lucky enough to have them.

Srinath is not just a Data Analytics Project Manager; he is a visionary who transforms data into action, and their story is a testament to the limitless potential of this field. As data continues to shape our world, individuals like Srinath will undoubtedly play an increasingly pivotal role in shaping our future. “Data Speaks for Itself”

Content innovation and creativity are prerequisites to thriving in the adtech space. Backed by forward-thinking minds to transform these ideas into reality, the leading adtech players continuously adapt to market and consumer trends to stay ahead of the curve in a continuously evolving tech and business ecosystem.

Truvid, a video advertising technology solution that delivers a unique, technological-driven platform through state-of-the-art video experiences, announces the launch of 24 Data, offering live, data-driven insights in real-time in various languages. Known for its progressive approach to pushing barriers, Truvid’s newest content offering is designed to supercharge every user’s video experience and provide an unmatched level of content engagement and data.

The team behind Truvid understands the pivotal role of video content in digital marketing. Through relentless innovation and creativity, their goal is to provide out-of-the-box content offerings that will optimize engagement and improve overall user experience. This served as the catalyst for 24 Data.

24 Data’s live real-time data is fully compatible with the Truvid Player, displaying up-to-date data to users while they watch videos and creating a more dynamic and interactive experience. With this integration, 24 Data helps optimize user engagement on websites. Users are more likely to stay longer, return frequently, and have a positive experience when they have access to dynamic and relevant content. 

Moreover, 24 Data has an in-house team capable of producing template videos. This means they can create pre-designed video formats that can be customized and used by each publisher to display various data, or other information in a visually compatible format with the website it is integrated with.

24 Data provides a comprehensive set of verticals aimed at enhancing user experiences on websites, including:

Weather Data: 24 Data offers completed weather data, providing accurate and up-to-date information on current weather conditions and forecasts.

Daily Horoscope Data: 24 Data is in the process of executing Daily Horoscope Data. This can be valuable content for websites targeting astrology enthusiasts or users seeking personal insights.

Live Sports Score Updates: With this feature, 24 Data provides real-time updates on sports scores, delivered to users as the events happen. This keeps sports enthusiasts engaged and informed about ongoing matches of their favorite sports teams.

CEO of Truvid, Roee Lichtenfeld said, “Truvid’s latest content offering redefines video engagement. By seamlessly integrating real-time data with the Truvid Player, users now enjoy a dynamic and interactive viewing experience. “ He explained “We recognize the instrumental role content plays for both Publishers and Content Creators in enhancing user experiences, and therefore will continue to innovate our content offerings.”

About Truvid
Truvid is a unique technological-driven platform that empowers Publishers and end-users by delivering unmatched video experiences. They’ve developed a distinctive business that enables Publishers, Content Owners, and Advertisers to instantly connect to a live video ecosystem while communicating between themselves to empower audiences around the globe.

Note on the Ad Tech Industry
The ad tech industry as a whole thrives on a dynamic combination of technological innovation and strategic creativity. In an era of digital transformation, where consumer behavior and market trends evolve rapidly, staying at the forefront of the adtech landscape demands continuous adaptation and forward-thinking strategies. Ad tech companies across the spectrum recognize the importance of harnessing cutting-edge technologies and novel approaches to create engaging and personalized experiences for users.